Thinking of starting an online side hustle in Kenya? The e-commerce space is booming and more Kenyans than ever are using online marketplaces and classifieds sites to shop, sell and discover new deals.
But what should you sell?
Based on current search trends, marketplace data and buyer behavior in Kenya here are 10 products that are in high demand online — plus tips on how and where to sell them.
1. Smartphones & Accessories
From budget Android phones to flagship models like iPhone 14, mobile phones are hot. Accessories like chargers, cases, screen protectors and wireless earbuds move fast.
Tip: Target newer models and list popular brands like Samsung, Xiaomi, Infinix and Apple.
2. Used Cars & Car Parts
The used car market in Kenya is booming especially in Nairobi, Mombasa, Nakuru and Kisumu. Auto parts like side mirrors, bumpers, tires and rims are in demand.
Tip: Use a trusted platform like bidorbuy.co.ke to list vehicles and car accessories for free.
3. Laptops and Computer Accessories
Work from home trends, student needs and tech savvy businesses are driving up demand for laptops, printers, webcams and external hard drives.
Tip: Slightly used (but well maintained) devices with full specs sell fast online.
4. Fashion Items
Clothes, shoes, handbags and watches are popular among younger buyers — especially women. Unique or imported pieces stand out.
Tip: Highlight quality, show clear images and offer a fair price.
5. Furniture & Home Decor
Beds, couches, TV stands and dining sets — especially secondhand — attract many budget conscious Kenyans moving into new homes.
Tip: Mention delivery options (even at a fee) to attract more buyers.
6. Kitchen Appliances & Electronics
Blenders, microwaves, fridges, cookers and electric kettles are everyday essentials. Secondhand and refurbished options get a lot of attention.
Tip: List working condition, brand and energy rating. Clean items photograph better and sell faster.
7. Baby & Kids’ Products
From baby cots to strollers, clothes and toys — the demand for affordable baby items never slows down.Tip: Highlight gently used items in good condition. Safety and cleanliness are key.
8. Health & Fitness Equipment
More Kenyans than ever are health conscious and dumbbells, yoga mats, treadmills and workout bikes are in demand.
Tip: List benefits — e.g., “perfect for home gyms,” or “space saving foldable design.”
9. Agricultural Tools and Supplies
Farmers across Kenya search for used tools like water pumps, sprayers, fencing mesh, seeds and livestock feed online.
Tip: Listings that show location (especially upcountry towns) and realistic prices do best.
10. Books, Stationery & Educational Tools
Textbooks, exam prep materials, calculators, and kids’ learning toys have steady demand, especially near school reopening periods.
Tip: Bundle similar items to make your listings more appealing.
Where to Sell These Items
bidorbuy.co.ke – Kenya’s trusted classifieds platform for selling secondhand items and new products.
Social media (Facebook groups, WhatsApp)
Jiji, Pigiame
Local WhatsApp status marketing
Conclusion
Whether you’re clearing out your home, testing a small business idea or launching a full time online shop — start with what’s in demand. Success in Kenya’s online selling scene is all about knowing what people need and being visible where they search.
List your items today on bidorbuy.co.ke — it’s free and easy to get started.
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